New Jersey-based Local Mobile Vantage, LLC, is expanding their mobile first digital marketing services to include a newer tactic in the world of online marketing known as local buzz. As part of the company’s SoLoMo (social, local, mobile) marketing strategy, the local buzz component is designed to add an extra layer of awareness, visibility and user-generated content for the benefit of clients that occupy the local small business segment.
More information can be found here https://www.localmobilevantage.com
Local Mobile Vantage, headquartered in Hillside, New Jersey, offers web design, search engine optimization (SEO), pay per click advertising (PPC) and social media optimization services. The expansion of the company’s mobile first marketing focus for the purposes of generating local buzz helps round out an interconnected SoLoMo strategy for the benefit of small business owners competing in a world dominated by big business.
Generating buzz for small business clients begins with the design or recalibration of mobile websites to ensure they’re primarily optimized for smartphones.
Data shows that mobile searching and browsing activities eclipsed desktop searches and browsing among device owners in 2015, with the popularity of mobile searches enjoying a continued steady incline.
A mobile optimized site is a site that’s optimized for local searches (local SEO). When a consumer uses their smartphone to search for desired products or services from nearby businesses, GPS and other positioning technologies place a mobile optimized site at the top the search results page together with a map, distance details and the business’s address.
The SoLoMo strategy pioneered by Local Mobile Vantage also leverages social media to build local buzz. By creating business accounts on multiple social media platforms, the Local Mobile Vantage team enables the sharing of check-ins, pictures and reviews among small business customers – in effect, enabling user-generated content and increasing buzz as a result at no extra cost to the small business owner.
Social media also allows for direct customer feedback, thus serving as a valuable communication platform for small business. Search engines reward this activity by bumping the business’s ranking toward the top of the search engine the page, in turn increasing visibility.
By expanding their mobile first online marketing services to place a focus on local buzz, Local Mobile Vantage helps drive traffic to client businesses which leads to an increase in sales and maximized returns on investment (ROI).
Visit https://www.localmobilevantage.com to learn more.
Release ID: 89005817