Nassau and Queens NY Realtor Home Marketing Expert – For Sale By Owner Toolkit

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Horace Allen Real Estate (516-323-7171), a Realtor serving Long Island, Queens, and New York, launched the For Sale By Owner Toolkit, an innovative resource pack for home sellers.

Long Island and Queens, NY Realtor Horace Allen of eXp Realty, launched a new toolkit for homeowners interested in selling their homes without the services of a real estate professional. The For Sale By Owner (FSBO) ToolKit offers reports, referrals, tools, and resources to enable homeowners to manage the marketing of their property.

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This toolkit is useful for homeowners selling independently, or for owners selling with a Realtor, who want a better understanding of the process.

The National Association of Realtors estimates 8% of 2020 home sales were categorized as For Sale By Owner (FSBO). The report states the top 3 most difficult tasks for FSBO sellers are preparing the home, understanding the paperwork, and getting the price right.

Horace Allen’s complimentary For Sale By Owner Toolkit gives valuable time-saving resources to help with these difficult tasks. The toolkit includes referrals for professional photographers, home inspectors, and cleaning services that make it easier to prepare the home. It has a property valuation report for better listing prices and a market area report for better background knowledge about the neighborhood. Finally, the report includes a DFY property description using appealing and effective keywords.

Horace Allen created this toolkit in response to the misconception that real estate agents are less than honest during the home selling process. By making his process transparent and sharing his resources, Horace hopes to empower home sellers and build better relationships.

Horace Allen is a licensed Realtor with eXp Realty serving residential home buyers, sellers, and investors in Long Island, Queens, New York, and the surrounding area. With this toolkit launch, Horace Allen continues to build upon his mission to support clients by supporting all their real estate needs.

In a statement, Horace Allen says, “A real estate agent’s job is to help homeowners buy and sell homes and provide them with useful information that makes the process as smooth as possible. There is a lot that goes into the process, so I put together this toolkit to help people get started.”

Interested parties can find more information on the complimentary For Sale By Owner Toolkit by visiting

Release ID: 89038418