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MarTech Outlook has listed LO:LA as one of this year’s top ten brand management firms, following several other recent accolades, including several gold and silver medals at the recent Transform Awards, and the attainment of an A+ rating on the Better Business Bureau. MarTech Outlook highlighted the contemporary and innovative approach of LO:LA when making the announcement.
More details can be found at https://www.thelolaagency.com/post/how-i-hire-for-a-creative-role-as-relevant-today-as-it-was-when-i-wrote-it-10-years-ago
Previously known as Marketing Tech Outlook, MarTech Outlook is a monthly magazine focusing on the most recent trends and innovations across the marketing technology industry. The platform’s contributors conduct global research and analysis to identify what it refers to as “top-shelf service solutions available in the market.”
In listing LO:LA as one of this year’s top ten brand management firms, MarTech Outlook pointed to the team’s ability to create messaging that resonates with consumers, regardless of whether it was working on a broad branding campaign or an individual project. This method is known as Return On Ideas, an approach that has been pioneered by LO:LA
“While numerous businesses are preoccupied with short-term promotional tactics and antiquated, fragmented messaging strategies, LO:LA emphasizes creating a coherent narrative and messaging continuum that propels a brand into its ‘next chapter moment.’” MarTech Outlook’s release explained. “Their adaptability caters not only to established enterprises seeking to refine their brand vision but also to startups yearning for impactful, fresh messaging to fuel their growth trajectory.”
In addition to ‘Return On Ideas,’ MarTech Outlook also identifies LO:LA’s ‘Brand In A Box’ solution as worthy of attention. The method leverages Carl Jung’s theory of 12 archetypes, allowing for more effective brand messaging to be developed.
“Working with Nick and the team was extraordinary. They delivered on the Return On Ideas promise by having an uncanny ability to peel away the ordinary thinking and finding the nugget of truth that excited and allowed our target audience of motorcycle riders to embrace our brand as part of their community,” one client recently stated. “The completion rate on viewing our video pre-roll was over 70% on first viewing and was 54% over the duration of the campaign. It caught their attention and kept them engaged.”
Interested parties can find more information by visiting https://www.thelolaagency.com/post/how-i-hire-for-a-creative-role-as-relevant-today-as-it-was-when-i-wrote-it-10-years-ago
Contact Info:
Name: Nick Platt
Email: Send Email
Organization: London : Los Angeles (LO:LA)
Address: 840 Apollo Street Suite 100, El Segundo, CA 90245, United States
Website: https://www.thelolaagency.com
Release ID: 89146001