Local Business Owners Look to Draw New Customers for Christmas Shopping

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Local business owners who don't want to miss out on this year's Christmas shopping season need to do all they can to get their business name and information in front of customers' eyes. One local expert has ideas about how to do that.

Ho, ho, ho, it’s that season again! Christmas shoppers are preparing to swarm stores to find those perfect gifts, but some fear that small mom-and-pop local businesses may miss out on all the holiday cheer.

“We’ve heard from local shop owners all over the country,” says a spokesman from FindUsLocal.com, an online local business directory that allows small owners to take advantage of its free advertising. “They know that consumers are about to begin shopping, but fear that they will pass by them for the larger, big box stores.” After all, shoppers have become used to the idea of bypassing local shops and instead of going to larger or online stores because they are the only places that have been open.

He says that local store owners have to do all they can to get their storefront in front of holiday shoppers. “It’s as simple as creating a free listing on a local directory like FindUsLocal. Once your name and pertinent information are online, consumers who are searching for a related business will find your listing. But if it’s not there, they will never even know that your business exists.”

With the recent lockdowns, small business owners have been struggling. Many have closed their doors, but others are doing all they can to attract new customers and restore their profits. Experts say that unless a local business has an online presence, their chances of making it in today’s culture are slim.

“Our services are free,” says the spokesman. “We don’t charge consumers to use our site and we offer free local business listings for local shop and restaurant owners.” That means every small business that is concerned that they need to up their online presence has the opportunity to do so.

FindUsLocal.com is a local business directory that uses GEO location technology to make each visitor’s experience unique. It strives to be the best free business directory available by consistently advertising, improving the site, and working with small business owners to provide free advertising.

Release ID: 89052305