Jeremy Diamond: Building One of the Largest Personal Injury Firms in Canada

Jeremy Diamond, along with his wife Sandra Zisckind and brother-in-law Isaac Zisckind, has grown a single office personal injury firm, Diamond and Diamond Lawyers, from one location to one of the largest law firms in the country.

Jeremy Diamond was integral in changing the landscape of Personal Injury law across the nation. Formed over 30 years ago, Diamond and Diamond is the top brand name on consumers’ minds looking for a seasoned advocate.

Diamond and Diamond Lawyers provides clients with veteran lawyers who have the fight to take on the nation’s largest insurers and to help get them the compensation they deserve.

The family business of Diamond and Diamond Lawyers currently employs 40+ lawyers and a growing team of paralegals. They have gained their credibility through their proven successes in helping victims of car accidents, slip and fall injuries, animal bites, work-related injuries, brain injuries, illegal death cases, long-term disability, and other insurance claims.

Jeremy Diamond’s strong leadership was instrumental in growing the firm as it expanded across the nation. The brand messaging was consistent across the board, customer service excellence around the clock. The lawyers at Diamond and Diamond are known for giving out their personal cell phones, visiting clients in home and going above and beyond the call of duty to help those experiencing both psychological and financial distress.

The firm was always unique in their advertising and marketing techniques, using catchy slogans like “there’s nothing tougher than a diamond” or by experimenting with a variety of radio ads and jingles. The firm’s marketing mix was varied using cutting edge techniques in SEO, Adwords, Social media marketing, Out of home and brand partnerships with both NHL and NBA teams. Early on the firm zeroed in creating a firm for the people that wasn’t intimidating or out of reach. They dubbed themselves, “The People’s Law Firm.”

The client and lawyer relationship is one that is crucial to success. Diamond and Diamond uses a high touch approach with clients that guides them through every step of the legal process. No question is off limits, and as a result, their firm sees clients as family. The warm feel of a firm that is run by Jeremy Diamond, his wife and his brother in law, is infectious.

Diamond and Diamond knows that if you’re injured it can be a trying experience. Since it can take years to settle, the firm manages expectations with patience. The fee structure is contingency meaning they only ask for funds (as a percentage of the case) after it settles. This means that personal injury lawyers have a sort of skin in the game. Many clients find this comforting as it assures, they will fight for the greatest result. In that sense, it can feel like a powerful partnership.

The firm is technologically savvy with telecommunications software that allows lawyers to connect with clients across the nation. Clients are plugged in to case management and the various steps of a claim. A 24-7 helpline and live chat allows clients to feel at ease.

For more information visit their website given above or check out Jeremy Diamond’s recent article in here:

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