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Strict qualifications were required for high placement on the Top Tools To Market Yourself Online List. OptimizationByErin.com evaluated multiple criteria in order to narrow the field to the best 5 for small business owners and professional service providers. The full list of items along with the selection criteria can be found on the company website http://www.optimizationbyerin.com/top-5-tools-market-online-small-businesses/
Among the highest ranked are:
#1 Explaindio Video Maker – The most complete video creation program available. Create HD, high quality videos in multiple formats including animation slides, video, white board sketch or a combination. As the most comprehensive video making suite, Explaindio is made for busy entrepreneurs, with little to no learning curve required. The format is easy to use, quick to learn and produces colorful product or service explainer videos that capture client’s attention.
#2 Million Dollar Sales Video – Having video and getting videos onto YouTube does not constitute a marketing plan. In order to really understand how small business can be successful with video, it’s important to have a well-established, highly reproducible model. This training, priced below $10, is a great start, with a wealth of information about free resources, outsourcing and “secret” tools that small business owners can use to get results using video online. The training by Alex Jeffreys is good, but the value comes in the extras and script outline provided.
#3 Hydravid Syndicate – A crucial step that is often forgotten in online video marketing is distribution. In order to have a successful return with promotional, explainer or video introductions to services, business owners need to be aware of the complexity of backlinks, distribution tactics and how to make sure their online video marketing efforts are seen across multiple platforms. One of the newer products available, Hydravid allows users to syndicate their video to multiple channels quickly and easily, building credibility and authority.
When discussing the reasons for creating the list, Erin Smilkstein, video marketing and authority ranking expert of OptimizationByErin.com said,
“Small business owners can take their online marketing into their own hands and absolutely dominate their online ranking and marketing efforts with video optimization and a strategic syndication plan. The goal is to empower businesses to make smart decisions about their online efforts, and help make their budgets go as far as possible with the best outcomes and returns. The bottom line is, small business owners don’t need to buy everything that comes along. To succeed, it takes a solid product, a good video and a plan to get it in front of potential customers.”
Small business owners and professional service providers looking for the most up-to-date rankings for the Top Tools To Market Yourself Online can view the list at http://www.bizrankpro.com. Companies who would like to be considered for the next list may contact OptimizationByErin.com via their website, www.optimizationbyerin.com.
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