Eric Ruth, Inc 500 Local Marketing Expert, Launches New Referral Marketing Program

Eric Ruth announces the launch of The Referral Challenge, a free 30-day referral marketing program for local service businesses that want more new clients. Eric Ruth is an award winning two-time Inc 500 local marketing expert and the CEO of Local Leverage LLC.

Today Eric Ruth launches The Referral Challenge, a free 30-day implementation program that installs a referral marketing system, called ReferralSurge™, into the ongoing operations of local service businesses.

The Referral Challenge was developed in response to the lack of a clear, systematic approach to referral generation for service businesses to follow. Referral marketing ideas and concepts are not easily translated into a system that can be executed consistently to produce consistent results.

“I know from years of experience how time-strapped local service business owners are,” explains Eric Ruth, “and how difficult it can be for them to learn, create, test and optimize referral marketing tactics and strategies. The Referral Challenge simplifies the process for them by providing daily action steps, referral campaigns and many of the marketing tools that go with them.”

Eric Ruth has created many successful marketing tools, campaigns and systems for local service businesses over the years. He won Dan Kennedy’s Marketer of the Year Award and made the Inc 500 list of fastest growing companies in America two years in a row. He is featured in the book No B.S. Brand-Building by Direct Response co-authored by Dan Kennedy and Forrest Walden.

“Eric Ruth helped me generate $250,000 per month with his proprietary marketing system. For almost three years, I literally built my business on the backbone of that marketing campaign,” says Forrest Walden, CEO of Iron Tribe Fitness.

Despite providing training, campaigns, tools, and 30 daily action steps that install the ReferralSurge™ system into the operations of local service businesses, The Referral Challenge is a free referral marketing program. The reason for this appears to be strategic. On the website, Mr. Ruth explains he is a follower of the strategy conveyed in the book The Go-Giver by Bob Burg and John Davin Mann.

Eric Ruth is the CEO of Local Leverage LLC, a company specializing in local marketing best practices specifically for service businesses. Full contact information for Eric Ruth, Local Leverage LLC and The Referral Challenge can be found at Eric Ruth is on LinkedIn at

Release ID: 76962