Email Marketing Tools – Mailerlite Vs ConvertKit Comparison Report Released, a digital marketing consultancy for entrepreneurs and small business owners, has released a report that provides a side-by-side comparison of two popular email marketing tools, Mailerlite and ConvertKit.

Scott Hall, the founder of, is a digital marketing expert who specializes in small business growth and profitability. With the release of his recent report, entitled “Mailerlite vs. ConvertKit – Which One Should You Use?”, Hall is helping business owners understand the differences between two well-known email marketing packages so they can decide which tool best suits their overall needs and goals.

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Email marketing is essential for small business growth. It can increase market share, forge new segments, increase customer bases, and help build strong, long-term customer relationships. To help in-market business owners select the right package for their business needs, Scott Hall is releasing the Mailerlite vs. ConvertKit side-by-side comparison report.

Studies show that personalized email messages improve click-through rates by an average of 14%, and conversions by 10%. Furthermore, consumers who buy products marketed through email strategies spend 138% more than people who don’t receive promotional emails. For these reasons and many more, implementing an email marketing strategy guarantees small business owners a range of benefits.

In his report, Hall warns audiences against trying to save money by using the free version of an email marketing tool. Since the value of any email strategy lies in its customization, the free version of any product will not accomplish intended goals, and will instead waste time and other resources.

To guide interested parties toward the appropriate email marketing brand, Hall put Mailerlite and ConvertKit to the test. Findings reveal that content creators such as bloggers will generally find ConvertKit the better choice while business owners will find the flexibility offered by Mailerlite more suitable.

The comparison report goes on to evaluate each package based on campaign building interface, subscriber building processes, text-based emails, automated features, and price performance.

With over twenty years of expertise in search marketing and ten in enterprise software, Hall has the background and analytical skillset required to evaluate and match the right email marketing software to individual small business concerns.

The release of his company’s Mailerlite vs. ConvertKit report helps entrepreneurs and small business owners understand which package they should settle on to increase their customer base and achieve their overall goals.

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Release ID: 89055518