Digital Asset Management Omnichannel Distribution Marketing Service Launched

A SAAS specialist has developed a digital asset management service for companies in need of a better way to efficiently manage a large volume of digital assets for their omnichannel marketing.

A New York-based software-as-a-service company has launched its digital asset management (DAM) solution for companies looking for a way to manage a large volume of assets for their omnichannel marketing campaigns.

More information is available at

Wedia’s DAM system provides users with a single source of truth or a centralized hub for all types of media, including images, videos, 3D files, and other types of digital assets. This single repository is designed to make it easy for teams across various locations to manage, locate, and share these assets for their marketing activities.

The company stated that the software can help users find any digital file from a huge asset library quickly, precisely, and with only a few clicks. In addition, it allows users to integrate these files to their online posts, connect them to their PowerPoint presentations, and more.

It also enables companies to keep their proprietary assets secure through customized approval workflows, license protection, and the tracking and recording of all published assets.

According to the firm, the system can be useful to those engaging in omnichannel distribution, which involves marketing across a wide array of channels, by helping them maintain brand consistency on each platform.

Wedia’s DAM service is aimed at companies that generate and manage a large and increasing volume of marketing assets as it allows their marketing personnel to reduce the time spent on tracking down a file.

Its technology is cloud-based, which means that it can be accessed by any authorized user worldwide, and is not limited to just a small number of computers. This also means that digital assets can be accessed securely from their data centers anytime.

Wedia is headquartered in Paris and has offices in Sydney, Frankfurt, and Midtown Manhattan, New York. More information about its U.S. location can be found at

The company’s solutions are available for B2C, B2B, and B2B2C companies across the United States and globally.

MarketsandMarkets predicts that the market for digital asset management providers will increase by a compound annual growth rate of 18.3% between 2017 and 2022. According to the research firm, this growth will be fueled by the proliferation of digital content and the increasing role of digital marketing among companies.

Full details about the company’s DAM service can be found at or the URL above.

Release ID: 88977760