Deep Dive: Patient centricity magazine out now

Pharmaphorum media is an industry publisher of a wide variety of Pharma related sites. The newest endeavor is an interactive magazine for the pharma/health sector. This issue focuses on 'patient eccentricity' one of the latest buzzwords in the health and pharma sectors.

Innovative pharmaceutical industry publisher, pharmaphorum media, is delighted to announce the launch of the latest edition of its interactive magazine for the pharma/health sector, DeepDive: Patient centricity.

The term ‘patient centricity’ has become a buzzword in the health and pharma sectors – but what does it really mean? And what does it look like in practice? Can embedding a person-centred approach in an organisation be a win for the company as well as the patient?

Pharmaphorum’s top-level contributors, hailing from respected patient organisations and service providers, supply the answers in this issue.

The European Patients Forum, European Society for Person Centred Healthcare, Findacure and the EMA’s Patients’ and Consumers’ Working Party, outline examples of best practice and areas for further development.

Alongside them, home care service providers, market researchers and consultants offer expertise in developing patient support programmes, gathering reliable patient insights and examining whether the plethora of health-related apps are both used and of value.

Pharmaphorum’s Deep Dive magazine is building a reputation for top quality, informative content, presented using an exciting, interactive digital format – far removed from the page-turning pdf-style favoured by traditional publishers.

Each edition focuses on a specific theme. Read the previous editions:

DeepDive: Market Access

DeepDive: Digital

Topics coming up in 2017 include: Oncology, Future Pharma, Market Access and Digital.

To get involved please contact :

Editorial – Linda Banks (Managing Editor)

Commercial director – Adam Jeffery


Notes to editors:

About Deep Dive magazine

Deep Dive magazine was born out of pharmaphorum’s desire to present regular, in-depth, unique opinion and analysis packaged in an innovative, exciting digital format. Launched in July 2016, each edition examines a specific theme in detail. Topics coming up in 2017 include: Oncology, Future Pharma, Market Access and Digital.

Deep Dive is sent to over 30,000 industry names and is supported by an extensive programme of social media marketing. Paid opportunities are available in Deep Dive, including issues-led features, sponsorships and digital advertisements.

About pharmaphorum

Digital publisher pharmaphorum media was established in 2009 by CEO Paul Tunnah and boasts a strong editorial team of expert journalists, providing daily news and analysis for the pharma and health sectors. Led by Claire Bowie (formerly at Pharma Times), Andrew McConaghie (formerly at PharmaFocus) and Linda Banks (formerly at PMGroup – publishers of PME), is the place to find the insights the industry needs.

Pharmaphorum exists to drive better communication, connection and collaboration between the pharma industry and other healthcare stakeholders. Its suite of services, from publishing ( to its healthcare engagement agency (, is underpinned by the common strengths of extensive global networks, a firm finger on the pulse of changing market dynamics and deep expertise in creating engaging, relevant media.


Editorial – Linda Banks (Managing Editor)

Commercial director – Adam Jeffery


Release ID: 175890