The statistics for online business makes for interesting reading, with 96% of Americans who have online access having made a purchase over the internet at some point. Indeed, over half of all people in the USA state that they prefer to do their shopping online.
Yet, there are still many businesses that don’t do enough to convert the people who visit their site into paying customers. This has led to small business owners being urged to increase sales by getting visitors to buy from them.
The advice came from Craig Ridley, who is the founder of YourBusinessCoachingClub. He said that, “it is easy to think that the hard work ends with getting people to visit the site. However, there is more that needs to be done in order to make these visits end in an increased profit.”
Among the tips provided is that of making the search results for on-site searches useful and relevant. Overall, the idea is to make it easier for anyone who goes onto the site to buy whatever it is that they want.
Mr Ridley summed up by saying that, “making more online sales often boils down to simply making it easier for people to find exactly what they are after without any fuss or delays. It could even be that the small business owner loses a lot of sales currently simply by not paying attention to the little issues that turn people off at the last second.”
YourBusinessCoachingClub is a revolutionary business coaching club that uses the knowledge gained by the founder in over 3 decades of experience. Together with a large, global network of entrepreneurs, it gives small business owners a way of feeling more confident about growing their company. The YourBusinessCoachingClub coaching sessions and videos are available for any entrepreneur to benefit from.
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